Financial business consideration 2025

There is little doubt that small—to medium-sized business owners feel uneasy and hesitant regarding the current business climate. I speak to many business owners daily, and the theme is consistent. While the continued rhetoric on US tariffs, fluctuating sharemarket activity, and China’s position erodes business confidence, it is understandable that this uncertainty compromises decision-making. Throw the upcoming federal election into the mix, and the pot is getting harder to stir.

My advice is clear. Stay calm, review your business plan, and keep your business moving forward.

In this article, I aim to give SMEs practical advice on remaining resilient and staying focused on the future.

“2025 will reward businesses that plan early, stay flexible and keep a close eye on cash flow.”

Diversification is a key strategy

If your business is tied to supply chains and or exports it is wise to broaden your reach. Exploring alternative sourcing options can be advantageous. Local suppliers within Australia, South East Asia, and India are attractive. Local suppliers offer direct access, reduced timelines and competitive pricing. At the same time, South East Asia and India are experienced in dealing with global customers and face similar challenges, which can enhance relationship building.

Secondly exploring new export opportunities is strongly advised. Many businesses have been doing this for some time with success. Look for opportunities with free trade agreements like Australia-UK, Singapore and New Zealand. The Department of Forigen Affairs and Trade (DFAT) website is an ideal resource tool for information gathering. DFAT can also assist with market entry.

Looking at global instability as an opportunity is why diversification is an ongoing business strategy.

Planning for various outcomes

As business owners, we plan optimistically to ensure sufficient capacity to meet demand. This is not a bad thing, and motivation is kept high. With the uncertainty in federal policy, interest rates, and business incentives, now is the time to create a mixed planning strategy.

With professional guidance from your business accountant and advisor, develop a strategy for:

The best outcome: Look at growth with stable interest rates and an insulated client base.
Average outcome: Look at a stagnant period of growth and factor in small COB increases.

Worst outcome: Plan for a policy delay that affects your business placement, economic cooling, and tariff decisions that may influence your current customers or suppliers. Planning for worst-case scenarios is never a joy, but it will help you understand and be prepared for negative impacts.

Planning for and layering these outcomes into your cash flow forecast allows your business to react progressively or take a protective position when things change. We have learned that the US administration makes decisions quickly; however, implementing these decisions comes with a period of reflection.

Think locally and invest in digital

Keeping with the theme of diversification, businesses that think local, buy local, and sell local increase their ability to insulate themselves against extreme global movements. By strengthening relationships with domestic suppliers and customers through loyalty programs and participating in regional B2B activities, businesses may open opportunities that reduce logistical challenges and continue to advance sales and growth.

Furthermore, if you have considered digital investment, now is a great time to make the leap.

Automating inventory management or cloud accounting software installation and training can be advantageous. Federal incentives and digital adoption grants are available. Be sure to speak with your business accountant or advisor first to ensure it is the right strategy for your circumstances.

“Strong financial decisions today create stability and opportunity for the year ahead.”

Review your risk management strategies and seek government support

Many SMEs often overlook risk management. Part of the review is your insurance coverage. Insurers make changes, and you may be at risk without regularly reviewing your policy. The obvious ones are fire, theft, flood, physical damage, etc. However, reviewing your cyber and business interruption terms and conditions and costs should be part of your risk management strategy.

Be aware to update your payment terms, legal protections, and ongoing contracts. Communication with suppliers and customers is essential; keeping relationships transparent with updated information saves issues.

Always stay compliant. Non-compliance can damage a reputation and result in fines, which is bad for business.

Stay informed about ATO and Government updates. Government programs, such as Austrade, are sometimes an underutilised resource. Look for grants or tax offsets that target innovation, sustainability, or workforce development. Check in with ATO. They will publish any announcements or updates that affect SMEs throughout the year. Your business accountant or advisor can assist.

When the business climate is unclear, SMEs experience the ups and downs with greater intensity. The danger is reacting too aggressively or too passively without a considered and prepared plan. Now is the time to speak with your business accountant or advisor. At North Advisory, we believe that preparation over prediction is the most effective business strategy, particularly in uncertain times.

If you require assistance or professional advice, contact us today. We have the experience and expertise to help build business resilience and chart a sustainable path forward.

Call us today for professional business and tax advice

North Advisory, located on Sydney’s Northern Beaches, is ideally positioned to assist you with expert financial management, taxation planning, and implementing financial strategies.

Marius Fourie, Director and Accountant, is a leading business accountant and advisor who has helped many Australian businesses maximise their financial position.

Contact Marius today and secure your financial future.

Marius Fourie - Director & Business Advisor

About the author

Marius Fourie - Director & Business Advisor

As Director and Business Advisor, Marius uses his accounting expertise and empathetic skills to work directly with business owners and help them feel at ease with their finances.

Marius saw a common need in clients that just wasn’t being met by accounting providers.

That need was for clear, open communication and streamlined accounting services that didn’t come padded out with any unnecessary features.

Business owners just don’t have time to compare different accounting firms to see which one has the best packages with the best inclusions (many of which they would pay for but never use).

Key Takeaways

Planning Early Creates Stability

Planning Early Creates Stability

Businesses that review finances and strategy early are better positioned to manage uncertainty in 2025.

Cash Flow Remains a Priority

Cash Flow Remains a Priority

Strong cash flow management is essential for resilience, growth and day-to-day operations.

Flexibility Is a Competitive Advantage

Flexibility Is a Competitive Advantage

Being able to adapt quickly to economic or market changes will be critical in the year ahead.

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Frequently Asked Questions

Why is forward planning important heading into 2025?

Economic conditions, interest rates and regulatory settings continue to evolve. Planning ahead helps businesses manage risk, protect cash flow and take advantage of opportunities as they arise.

What financial areas should businesses review for 2025?

Key areas include cash flow forecasting, tax planning, debt levels, pricing strategies, staffing costs and overall profitability.

How can businesses protect cash flow in 2025?

Improving invoicing processes, reviewing expenses, managing debt repayments and maintaining adequate cash reserves can help protect cash flow.

Will tax planning still matter in 2025?

Yes. Proactive tax planning remains critical to ensure businesses are structured efficiently and prepared for ongoing compliance and potential legislative changes.

Should business owners seek professional advice when planning for 2025?

Absolutely. Professional advice provides clarity, helps identify risks and ensures strategies align with both short-term pressures and long-term goals.

If my business relies on imports or exports, what should I do to reduce risk?

Diversification is key — consider broadening your supply options, including sourcing from Australia, South East Asia, and India where suitable.

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