Do you have an investment portfolio that you created years ago but haven’t spent much time monitoring?
Or have you engaged the services of a financial advisor in the past… just to be disappointed with the outcome?
Maybe you have funds in a term deposit earning very low interest… or you’ve received an inheritance and you don’t know what to do with the money?
As part of our personal wealth management services we can help you make the most of your savings or your current investments.
We talked to Cayle Petritsch, Director and Wealth Specialist about North Advisory’s approach to building an investment portfolio.
“Diversification isn’t about avoiding risk — it’s about managing it intelligently.”
Diversification is all about spreading the risk of your investments across a range of different asset classes to create a well-balanced portfolio.
We don’t want to put all your ‘financial’ eggs in one basket! This is why diversification is a smart investment strategy. It tends to provide consistency in returns and offers some protection against market fluctuation.
Cayle explains,
“When people first come to us, often we find they are 100% invested in cash or 100% in Australian equities.
And while 100% in Australian equities has been okay for the last five to six years with continual solid growth and positive dividends… you are missing out on international growth.
You don’t have exposure to some of the major commercial corporations… companies like Google, Facebook, Disney or Alibaba.
So, having a diverse portfolio is really important.
If the value of your Australian equity was to decrease, your international exposure could provide you the right balance.
When we have clients who have built their own portfolio, it is often diversification that is the main issue. We can help develop their portfolio to really suits their needs… with a combination of Australian and international equities along with cash and bonds. The portfolio is set up to manage the risk based on what the client is willing to accept.
For instance, if our client is already retired, we wouldn’t want their assets to hold too much risk; we need them to have a steady, stable income stream, so we build their portfolio accordingly.
But, if someone is in their 30s, they can carry more risk in their investments. They have many years until retirement and more flexibility to ride the wave of ups and downs in the market as their portfolio grows.
This is where diversification is key. We tailor the portfolio to the individual client. Their risk profile and even specific ethical choices are all taken into consideration.”
If you compare our services with that of other financial planners, you will notice a significant difference. Other advisors might look at your current portfolio and sell everything it holds, then set you up with assets according to their approved product list.
At North Advisory we are not aligned with any institution, so we can offer you a solution that truly suits your needs.
Our aim is to achieve a positive result for you… this is always our main focus.
It’s also important to note that you don’t have to invest all the money you have in savings. We understand that cash carries the least risk… but it also offers the lowest return. We can split your investment across a variety of selections… some in the safest option of cash, then some in higher risk shares that could offer a higher level of return.
Right now we are seeing record low interest rates… term deposits of around 1% look like they are here to stay for a while.
So, even though cash is relatively risk-free, it is essentially going backwards when we consider that inflation is close to 2%. Cayle says,
“Having money in term deposits is safe, but if you want to achieve better returns, you will have to place your money elsewhere.
At North Advisory we have a fixed income solution. It sits between money in the bank and money in the market.
It carries a little more risk than cash but the reward can be there. It is worthwhile considering taking on a fraction of risk to help build your wealth and achieve a better financial outcome.”
“Relying too heavily on one asset or market can leave portfolios exposed when conditions change.”
Whether your investments are part of your superannuation or a standard investment portfolio, we offer you direct equity. This means you own the shares within your portfolio, unlike a managed fund, where often you only own ‘units’ within the fund… so you don’t truly know exactly where your money is invested. Cayle discusses this in more detail:
“We believe in full transparency, so that you understand and can keep up to date with the shares you own. Staying connected gives you the opportunity to follow the market and know what’s happening day to day.
In a managed fund, you are part of a large pool of investors… you might receive quarterly reports but the information is never live.
With our system, you can access web-based data when you want and watch your investment activity.
We partner with a team of dedicated portfolio managers to make sure your investments are continously reviewed for performance. There’s no set and forget with our products. We keep you updated and can make adjustments as they are needed.”
To find out how we can help you with your personal wealth management, contact our team today.

Cayle Petritsch, Director and Wealth Advisor, works with our existing clients who have recognised the importance of business owners making strategic financial choices not only for their company, but for their personal finances too.
Cayle saw a great opportunity to expand North Advisory’s services into SMSF/superannuation, personal wealth management, asset protection services and other crucial personal finance facets that business owners need to consider.
His approach to wealth management allows you to receive highly personalised wealth advice. Working closely with Marius, Cayle understands the unique needs of every client, from their lifestyle and business goals to their retirement plans.
Portfolios heavily weighted to one asset or market are more vulnerable to economic or market shifts.
Spreading investments helps manage volatility and reduces the impact of poor performance in any single area.
No asset class leads the market every year — diversification helps capture opportunities across cycles.
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Diversification means spreading investments across different asset classes, sectors and regions to reduce reliance on any single investment or market outcome.
Changing economic conditions, interest rate movements and market volatility increase the risk of concentrated portfolios, making diversification more important than ever.
Diversification may limit extreme short-term gains, but it often leads to more consistent long-term outcomes by reducing downside risk.
A diversified portfolio may include shares, property, fixed interest, cash and alternative investments, across both Australian and global markets.
Portfolios should be reviewed regularly to ensure asset allocations remain aligned with goals, risk tolerance and changing market conditions.
We tailor it to you. Someone retired usually needs more stability and income, while someone younger may be able to take on more risk over the long term.
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They the truly the best, Martin and Judy are so experienced, knowledgeable & professonal, also quite like speaking with Rose : ) all people are so lovely!
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Suite 6, 11 Oaks Avenue
Dee Why, Northern Beaches
NSW 2099
Australia